Lucas Pinheiro Braathen enters the Winter Olympics as a legitimate medal contender in Alpine skiing, with a chance to become the first Brazilian and South American to win a Winter Olympics medal after switching allegiance from Norway.
Brazil will send its largest-ever delegation to the Winter Olympics in Milan–Cortina, with 14 athletes and one alternate in bobsleigh.
The Italian luxury brand conscripted Metsavaht to outfit the country's team, including flag-bearers Lucas Pinheiro Braathen and Nicole Silveira.
The 2026 Winter Olympics will begin this week when competitors walk under the wave of their nation's flags at Friday's Opening Ceremony. The ceremony not only offers Olympians a chance to represent their country on the international stage,
As the 2026 Milan Cortina Winter Olympics begin, all eyes were on teams from around the globe proudly donning their countries' uniforms for the opening ceremony, including Team USA in outfits designed by Ralph Lauren.
There will be 93 countries, plus numerous athletes from Russia and Belarus, competing at the 2026 Milano Cortina Winter Olympics.
With Italian design heritage in the backdrop and leading brands dressing teams from around the world, the 2026 Olympic uniforms are looking like they would be just as at home on the streets of any international fashion week as they will be on the podium.
Technically speaking, the 2026 Winter Olympics have been underway for days now, with events such as women's hockey and curling starting early to ensure