The wild Loctite ad on the Super Bowl created a buzz that just might, ah, stick, and that’s good for the Hartford-area brand. It gained attention partly because the 30-second spot was the brand’s ...

This is an archived article and the information in the article may be outdated. Please look at the time stamp on the story to see when it was last updated. A local company made its Super Bowl debut ...

Are you a print subscriber? Activate your account. 14 hours 46 min ago By Jack Neff - 14 hours 52 min ago By Garett Sloane - 19 hours 54 min ago By Ewan Larkin - 20 hours 53 min ago By Tim Nudd - 22 ...

CLEVELAND, Ohio – You may know the big Super Bowl commercial players like Budweiser, Go Daddy, Doritos and others. But this year, several smaller brands are getting in on the action, including a glue ...

There's nine days left until Super Bowl XLIX and the talk about game-day TV ads is already heating up. One little-known glue company from Ohio, Loctite, is one of a dozen companies buying a Super Bowl ...

Are you a print subscriber? Activate your account. By Tim Nudd - 5 min 17 sec ago By Tim Nudd - 2 hours 35 min ago By Gillian Follett - 3 hours 5 min ago By Tim Nudd - 3 hours 5 min ago By Gillian ...