In most years, a graph of annual local TV ad spending is about as predictable as an electrocardiogram of a reasonably healthy patient in a doctor’s office. Revenue spikes upwards on even-numbered ...

NEW YORK—Consumers of local broadcast news continue to deem it as a valuable source of information—whether it’s political races, local sports teams or weather—regardless of accessing it on their TVs ...

Vibe.co explains TV advertising costs, covering CPM and CPP models, local vs. national pricing, and the impact of emerging media formats.

It’s safe to say that we have all experienced information overload at some point in our lives. From emails and news alerts to seemingly endless product pages, modern life is filled with competing ...