The ability of AI to generate hyperrealistic text, images, and websites, causes a growing-and largely invisible-threat for brands known as domain spoofing. What used to be a niche cybersecurity ...

Brands don’t want their ads to turn up next to content spouting conspiracy theories, propaganda and misinformation, but programmatic advertising makes it easy for brands to end up next to this content ...

Daniel Shapiro is SVP of Brand Relationships & Strategic Partnerships at Red Points, leading global IP & e-commerce alliances ...

The experiences of Svedka, Alaska Airlines and Avocados From Mexico offer marketers a valuable reality check on the progress of AI-powered creative tools.