Coca-Cola, Mondelēz, and other CPG brands are turning to generative AI to produce ads in minutes and run AI-powered focus ...
For a few weeks last November, no villain loomed larger over Madison Avenue and social media that polices it than Coca-Cola. The company's "Holidays Are Coming" spot, an homage to a classic 1995 ad, ...
Coca-Cola hoped their this year’s AI-powered holiday ad would finally be the one that wins everyone over. Unfortunately, for them, the reaction feels a lot like last year’s blowback, showing that even ...
Coca-Cola has returned with its 2025 holiday ad, once again using AI to create the campaign. This year, the company has scaled back the human presence in the commercial, featuring only animals ...
Coca-Cola hoped their this year’s AI-powered holiday ad would finally be the one that wins everyone over. Unfortunately, for them, the reaction feels a lot like last year’s blowback, showing that even ...
Coca-Cola is doubling down on AI. On Nov. 3, Coca-Cola released its latest “Holidays Are Coming” ads on YouTube, and for the second year in a row, some of them are generated with artificial ...
Coca-Cola is embedding AI across its marketing operations, from campaign production to product experimentation.