A business book can be a strategic asset fostering new revenue streams, but it rarely yields significant profit from royalties alone. Effective marketing and an established platform are crucial for a ...

In the business world you need both technical and communication skills to do your job well. In particular, your written communication skills (writing is the most common way we communicate in the ...

Forbes contributors publish independent expert analyses and insights. I write about strategy. In other genres that is pretty common. Think of autobiographies, history books, and travel guides. In ...

Find the latest business writing news from Fast company. See related business and technology articles, photos, slideshows and videos.

When most people talk about a book changing their life, they’re talking about a book they read — a book that changed their perspective or way of thinking. But for many authors, writing a book can be ...

My new book arrived on my doorstep today: “Writing Tools for the College Admissions Essay.” If you are counting, that makes 21 books with my name on the cover as editor or author. But it is only with ...

The rise of self-publishing heightens the need for authors to engage experienced book publicists to compete effectively. Identifying a PR firm with a strong track record and deep understanding of the ...

Writing a book can be daunting and fulfilling, and therapeutic. Either way, this takes time. The questions below will help you figure out and formulate your book. These were taken both from the ...