BodyRock Sport, a line of fashionable & edgy fitness wear launched their much anticipated customization boutique: Bespoke. Bespoke is essentially a couture 'bra bar' which offers the couture conscious ...

A new barbell is offering people more freedom and control with, quite literally, just the push of a button. BodyRock, an online fitness community, recently released its Sweatflix Body Bar, which ...

On a Saturday morning, you could be anywhere, in bed, on the beach, at brunch. But instead, you’re on the Megaformer, locked into a Lagree class at Bodyrock, knees shaking, core firing, holding a ...

Get ready for the ultimate combination of fashion and function: sportswear company BodyRock Sport has teamed up with jewelry designer Joseph Knight of Knight & Hammer to create the most expensive ...

(CBS News) In Britney Spears' latest commercial for "Twister Dance," an interactive dance game, the pop star was seen wearing a $20,000 sports bra by BodyRock. Spears wore the thousand-dollar sports ...